How Can eCommerce Web Development Enhance Your Business?

eCommerce business has become the backbone of the economy across the world. Just a few clicks on your smartphone and you can have your dinner, dress, groceries, medicines, etc., delivered to your doorstep. Thanks to the immense popularity and development of the e-commerce sector, anyone can start an online business with limited capital. As more and more people rely on the e-commerce business for various goods and services, including basic necessities, it is estimated that in the coming years, it will witness an increase of 276.9% in sales. The industry is growing at such a fast pace that online stores and websites are coming up with effective designs and unique ideas every day to keep up with the trend. 

As a result, the demand for ecommerce web development solutions is also increasing.  These professional IT services are not limited to developing an online store and entering the market. Ecommerce development is a combination of content development, web development, design, deployment, and more. All of these together contribute to improving the overall performance of a business on the web. The developers and designers make sure that the app or website possesses all the features and qualities required to get more sales and conversion. 

Here are a few tips to ensure that e-commerce development contributes to better business growth:

Keep It Simple

You want to engage the audience and get their attention so you must avoid adding too many elements to your portal. The more cluttered it is, the more distracting it will be for users. Hence, it should be designed for all potential buyers so that it can turn them into paying buyers. It must be attractive for all the visitors, irrespective of age, gender, or location. Also, your website must encourage them to explore more products. Hire dedicated developers who can align every aspect with proper use flow. Yes, it is nice and useful to have additional information but too many details or components may be distracting for users. So, keep it minimal, clear, and precise. There shouldn’t be any unnecessary pop-ups, images, terminologies, or content. 

Think Like Your Visitor

You are making the website for your audience, all your eCommerce website ideas and decisions must revolve around them. Therefore, all the components of your online store, be it menu, contact form, images, products, etc., must influence them positively to buy from you. But how to achieve this? Well, you must think like your potential customers. Analyze what you look for when buying online, what makes you select one e-commerce store over others, what makes you leave a site within a few seconds, consider yourself as a customer rather than relying on guesswork. Make sure to give them a personalized experience through a user-friendly interface and eye-catching designs. You can also research the target audience to know about their background, income range, preferences, and more.

Focus on Quality of Images

No one will entertain the thought of buying from you if the images and videos on the e-commerce website are not compatible. You must have seen that some apps and websites take a long time to load images, their quality is bad, most videos and pictures are blurry. You soon leave those sites and move on to others. So, don’t repeat the same mistake with your website. Your buyers should have a clear image of what they are paying for just like a brick and mortar store. It should be of the best quality and must compel users to buy instantly. Remember that they will not be able to feel or touch the product so their buying decision depends on your presentation. So, do not compromise on it at all. 

Make It Optimized

You may have prepared seamless and powerful content along with the top-notch design for your e-commerce portal. However, all your efforts are in vain if content and designs are not optimized. For organic traffic, content should be relevant according to web crawlers. They should be prepared according to Google guidelines and must evolve with the trends. Avoid jargon and technical language, and use terminologies that are commonly used by people while looking for or talking about the products. Honestly, there are no checkpoints for the right optimization but it is a constant process and you need to keep pace with the latest trends. 

Conclusion

In this busy and fast-paced world, e-commerce is a boon for all of us as we can shop for anything, anytime, anywhere without visiting a store. The increase in demand for online shopping has led to a rise in the number of e-commerce websites. However, to launch a value-driven and profitable website, you must choose a reliable development partner who can meet your needs and deliver the best results. 

When you need a POS? vs When you need an ERP SOLUTION?

Whenever a business starts realizing that it needs a techno-corporate solution as a need, you may consider it as a perfect beginning in the direction of a successful business.

Considering a business with increased sales and customer base, it would start losing the same if it doesn’t adopt ecommerce software solutions for its customer-based operations.

Point of Sale and ERP solutions are two corporate solutions usually taken in use to minimize the operational lag and accelerate the execution process.

Considering the first part of the subject i.e. POS or Point of Sale.

It is a junction where the merchant and a customer meet either physically or virtually for the exchange of goods and money to complete commerce.

The exchange of needs occurs here, as the customer gets to receive the goods and the merchant gets the money in return.

Whereas, the second part i.e. an ERP solution is a mind itself. As it controls or keeps everything related to the business in a sorted manner that everything stays transparent and not only the staff but even costumers can get the concerned information through it.

To differentiate between ‘when you need a POS’ and ‘when an ERP solution is required’ you only need to understand the applications of both.

 

We will try to see things in this way, that if there is no point of sale, what could have happened? And the same for ERP solutions as well.

We’ll proceed ahead with some pragmatic examples so as to understand the applications of both, why and where simultaneously.

POINT OF SALE: EXCHANGE OF NEEDS

In a restaurant, the point of billing from which you receive the bill against the order you placed, is a point of sale. Here, each and every transaction as well as the order placed is kept on the system so that an easy tally of the balance at the end of the can be done.

Now considering you have a computer system at the point of sale, you must not have it just for keeping records only.

A system embedded with the food and restaurants solution or say a point of sale solution is to manage not only transactions but also to keep the kitchen notified about the customers waiting for their orders to be served.

 

It allows the staff to see the entire customer line up without requiring them to go and physically check for it.

It basically refrains the to-and-fro movement of the staff for managing the customers. You can say that a POS solution is just to manage the exchange of needs smartly with the least efforts required possible.

Let us see what an ERP solution does?

ERP: A MIND THAT CONTROLS EVERYTHING

An ERP solutions is generally required for a large-sized business where everything is required to be in the system and in control for continuous operations. It may cover finance, logistics, supply chain, raw materials, demand, requirements, sundry, or in-house workforce management.

The basic requirement of an ERP solution is when your business reaches at least a level in which more than one level of production exists. For example, if there is a production unit existing with raw materials at first, the cutting and machine operations at second, and assembling at the third stage, then to keep things in an organized supply chain, ERP solution is helpful.

It also helps in keeping the labor well-informed about the entire project and its status.

 

Thus, ERP is basically a solution to keep things in notice, well-organized, and in a manner that no one would miss anything.

 

A single and long line of production would require an ERP solution as it can be divided into multiple tiers. But a small production might be too light to deploy an ERP solution economically, however, there exist some small and mid-level enterprises as well which have adopted ERP solutions for reporting and supply chain management.

APPLICATIONS OF POS & ERP SOLUTION

A POS is applicable where-

 

1. Invoicing is required for selling, buying, renting, etc.

2. Inventory management software solution is involved and regular inventory transfer and transactions are taking place.

3. Multi-store management is required.

4. A consistent sales report is required for regular sales analysis

 

However, an ERP solution is applied where-

1. Customer relationship is to be maintained.

2. The financing and Accounting module exists and is required to be maintained by the same tool.

3. Tracking and visibility of the raw material, as well as the final product, is required.

4. Consistent tracking and monitoring are required.

5. Communication with the labor is required at distant locations.

BASIC REQUIREMENT FOR BOTH: POS & ERP

If you have a system deployed at the point of sale but do not have a point of sale solution installed in it, then you might not be utilizing the system smartly.

You answer this, that what is the benefit of having a system if it doesn’t reduce your work efforts efficiently?

Anyways, the point of sale solution requires just a set of hardware components for display and the basic internet connection, with cloud storage as the best resource for storage, as well as quick access.

Once you have the basic arrangements, you can deploy a POS solution that would reduce the physical efforts required to complete the commerce and make a note for each and every need of a customer.

However, an ERP solution requires a business with an ample workforce as well as more than one tier of overall working.

A custom-based enterprise solution developed from an experienced enterprise software development company that could bring you everything to manage the internal, as well as external resources, of an organization.

A pocket-friendly budget along with 24*7 ERP consultation services and trustworthy cloud support are some of the desirable aspects that we should look for before hiring ERP solution providers.

Types of POS & ERP solutions

At first, if we consider POS solutions, there come 5 types of POS devices, through which POS operations are handled quite easily, and they include Smartphones, Tablets, Card and Chip-based, Touch screen systems, and self-service kiosks, etc.

For each of them, you may get the respective POS solution developed for your shopping store. Some other types of POS solutions are-

 

1. Terminal POS systems

2. Online POS systems

3. Multichannel POS systems

4. Open-source POS systems

Similarly, you may choose to have a mobile-based ERP solution as well, which would free you from the boundation to sit on a system to run an ERP software.

There are numerous benefits of having a mobile-based ERP application developed for your business. You become just a touch away from almost everything your business has in it. Make sure to hire the best to get the best in return for your best asset i.e. your business irrespective of its size.

Importance Of Custom Application Development In Big Data WORLD

The internet has connected every impossible-seeming dot with other dots that are spread across the world. Yes, we can thank the internet for this, and start with an example to understand Big data & its growing world. Also, about the importance of custom application development in it and how big data integration services work.

Firstly, we have to facilitate the internet only, which helps pull almost every person if not close, but towards the same time-zone through it. Who would have got to know about what has happened yesterday at the opposite end of the earth, if the internet disappears? The monolith just found in the Utah region of the United States can be taken as an example. Just after a day, it got found, the same has become a subject of discussion across the globe. 

Now, how people have reacted over the internet-based platforms after seeing that monolith is a data-generating aspect to think of. 

How people react over the subject is data. When they ask, say, report, suggest, or review, every feedback is a form of data. Now, consider a case in which you are asked to start a business, with all the history stored in your mind about that particular product that you are going to sell in it. Don’t you think, the information regarding the product or the earlier public-given feedback would help you grow your business even more efficiently this time?

This is the same concept with which a Big data analytics company develops a custom application.

What is custom application development?

When the data available is enormous, but only a part of it useful for your business, it becomes necessary to filter the relevant data and make use of it only. That is the case here, in which an application is developed or built-in in such a manner, that it is embedded with the relevant data only which is beneficial for a business. And because we gained control over the use of data, we call it a custom application development.

Things to consider before developing a custom application are as follows:

1. Application’s custom-based behavior must not make it easy to steal data from.

When an application has custom-design or development, it must be made sure that the security over the data utilization is strong enough. As it is very much accessible for each user of an application. Thus, the more the audience, the more security it demands.

2. Compatibility

The compatibility of an application must be checked once before launching it into the market. As the market has more than one platform for an application to run at. Also, it must be compatible with the networks that different countries possess.

3. Data synchronization

The app must gather the information efficiently, and should regularly update with the recurring data simultaneously.

4. Which trend to implement or not

A custom-based application is not complete without at least one of these latest trends in the market, that helps to grab customers near to your product via a mobile device and application only using wireless technologies like Wi-Fi or Bluetooth. But to implement which of them is a matter of concern.

Beacon technology, IoT (Internet of Things), Cloud, Near field communication, Social media aggregation of user-generated content are some of the current marvelous trends that could turn the page of your business into the gold standard.

CONCLUSION

Technology as well as the public are giving us every opportunity we could imply for our business. It is on us, to wisely utilize the data available across the globe and make smarter use of it to leverage a business to the next level. A custom-based application helps to filter the audience and so the data as well. Just make sure you get it developed from an agile IT professional service provider. Also, make sure you don’t fall short at choosing better big data integration services for your business too.